Content from the blog
LLMO / GEO: How to optimize content for LLMs and generative AI like AIOverviews, ChatGPT, Perplexity …?
In the rapidly evolving digital landscape in the AI era, a silent revolution has fundamentally read more
LLMO / Generative Engine Optimization: How do you optimize for the answers of generative AI systems?
As more and more people prefer to ask ChatGPT rather than Google when searching for read more
Digital brand building: The interplay of (online) branding & customer experience
Digital brand building or branding is one of the central topics in online marketing. Read read more
E-E-A-T: Discovery and evaluation of high quality ressources
The assessment of the Quality and authority of websites is crucial for search engines and read more
E-E-A-T: More than an introduction to Experience ,Expertise, Authority, Trust
There are many definitions and explanations of E-E-A-T, but few are truly tangible. This article read more
Learning to Rank (LTR): A comprehensive introduction
In the age of the internet and vast amounts of data, the ability to find read more