E-E-A-T: Discovery and evaluation of high quality ressources
The assessment of the Quality and authority of websites is crucial for search engines and read more
E-E-A-T: More than an introduction to Experience ,Expertise, Authority, Trust
There are many definitions and explanations of E-E-A-T, but few are truly tangible. This article read more
Learning to Rank (LTR): A comprehensive introduction
In the age of the internet and vast amounts of data, the ability to find read more
Quality Classification vs. Relevance Scoring in search engines
SEOs should know the difference between relevance scoring and quality classification. Relevance scoring is an read more
How Google evaluates E-E-A-T? 80+ ranking factors for E-E-A-T
In 2022 I published an overview of E-E-A-T signals for the first time, which Google read more
Query document matching: How are queries matched with documents in information retrieval?
Query-document matching is the core process of a search engine, where a system identifies the read more
Overview: Brand Monitoring Tools for LLMO / Generative Engine Optimization
Generative AI assistants like ChatGPT or Claude and AI search engines like Perplexity or Google read more
What is the Google Shopping Graph and how does it work?
The Google Shopping Graph is an advanced, dynamic data structure developed by Google to enhance read more
Interesting Google patents & research papers for search and SEO in 2024
In this article I would like to contribute to archiving well-founded knowledge from Google patents read more
How does Google search (ranking) may be working today
Google has disclosed information about its ranking systems. With this information, my own thoughts and read more