Overview: Brand Monitoring Tools for LLMO / Generative Engine Optimization

Generative AI assistants like ChatGPT or Claude and AI search engines like Perplexity or Google read more

What is the Google Shopping Graph and how does it work?

The Google Shopping Graph is an advanced, dynamic data structure developed by Google to enhance read more

E-E-A-T: More than an introduction to Experience ,Expertise, Authority, Trust

There are many definitions and explanations of E-E-A-T, but few are truly tangible. This article read more

Interesting Google patents & research papers for search and SEO in 2024

In this article I would like to contribute to archiving well-founded knowledge from Google patents read more

How does Google search (ranking) may be working today

Google has disclosed information about its ranking systems. With this information, my own thoughts and read more

E-E-A-T: Google ressources, patents and scientific papers

E-E-A-T has become one of the most important ranking influences for Google search results since read more

Google’s journey to a semantic search engine

In this post I would like to discuss what steps and innovations have brought Google read more

What is Digital Authority Management? Role and tasks of a Digital Authority Manager

Digital Authority Management can close the gap between brand and SEO. This is an overview read more

Relevance, pertinence and quality in search engines

To the basics in Information Retrieval, so the science behind search engines , belong the read more

All you should know as an SEO about entity types, classes & attributes

There is little information about the important elements of the Google Knowledge Graph such as read more