The most interesting Google patents and scientific papers on E-E-A-T

E-E-A-T has become one of the most important ranking influences for Google search results since read more

E-E-A-T: More than an introduction to Experience ,Expertise, Authority, Trust

There are many definitions and explanations of E-E-A-T, but few are truly tangible. This article read more

Google’s journey to a semantic search engine

In this post I would like to discuss what steps and innovations have brought Google read more

What is Digital Authority Management? Role and tasks of a Digital Authority Manager

Digital Authority Management can close the gap between brand and SEO. This is an overview read more

Relevance, pertinence and quality in search engines

To the basics in Information Retrieval, so the science behind search engines , belong the read more

How does Google search (ranking) may be working today

Google has disclosed information about its ranking systems. With this information, my own thoughts and read more

All you should know as an SEO about entity types, classes & attributes

There is little information about the important elements of the Google Knowledge Graph such as read more

Micro intents and their role in the customer journey

During my Google Core Update analyses, it became clear to me that classifying keywords according read more

How does Google understands search terms by search query processing?

This article deals with the role of entities in the interpretation of search queries. I read more

Knowledge Panels & SERPs for ambiguous search queries

A major challenge for Google is the delivery of knowledge panels and SERPs for search read more