A bit more than an introduction to E-A-T (Expertise, Authority, Trust)
There are many definitions and explanations of E-A-T, but few are truly tangible. This article read more
Insights from the Whitepaper “How Google fights misinformation” on E-A-T and Ranking
In 2019, Google presented a very interesting whitepaper titled “How Google Fights Disinformation” at the read more
Google’s journey to a semantic search engine
In this post I would like to discuss what steps and innovations have brought Google read more
E-A-T & topical brand positioning as a critical success factor in SEO
The topical positioning in topics relevant to your company is the basis for users and read more