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How Google evaluates E-E-A-T? 80+ signals for E-E-A-T

In 2022 I published an overview of E-E-A-T signals for the first time, which Google read more

E-E-A-T: More than an introduction to Experience ,Expertise, Authority, Trust

There are many definitions and explanations of E-E-A-T, but few are truly tangible. This article read more

What is the Google Shopping Graph and how does it work?

The Google Shopping Graph is an advanced, dynamic data structure developed by Google to enhance read more

Case Study: 1400% visibility increase in 6 months through E-E-A-T of the source entity

In this article, I would like to show the background, implementation and results of a read more

The most important ranking methods for modern search engines

Modern search engines can rank search results in different ways. Vector Ranking, BM25, and Semantic read more

Digital brand building: The interplay of (online) branding & customer experience

Digital brand building or branding is one of the central topics in online marketing. Read read more