Deriving and using document and site quality signals from search query streams
Topics: Ranking, Reranking, Scoring, Search Query Processing, User Signals
The Google patent describes a system that evaluates the quality of online documents based on associations with search queries. It explains how search engines analyze user search streams to identify links between specific search queries and documents and then score these documents accordingly. This quality evaluation method enhances search engines’ ability to present the most relevant and quality results by considering repeat patterns in user searches and the prominence of matching text in documents.