Entity-based searching with content selection
Topics: Entity based search, Probably in use, Search Query Processing, Semantic Search
The patent describes systems and methods for Entity-Based Searching with Content Selection. This involves processes where a search query is received, and it is determined whether the search query corresponds to an entity. This entity can then be associated with a specific online action, forming an entity-action pair, which may further be used to influence content selection, particularly third-party content, in search results.