Systems and Methods for Re-Ranking ranked Search Results
Topics: E-E-A-T, Entity based search, Probably in use, Ranking, Reranking, Semantic Search
The patent describes a system, a storage medium, and a method for re-ranking search results based on certain predefined criteria. Specifically, it focuses on swapping the positions of search results when specific conditions are met, involving similarity and authorship criteria between different search results.
This patent provides a detailed methodology for adjusting search rankings based on the quality of information and the credibility of its source, rather than just relevance or popularity. This can significantly affect SEO strategies and content creation, emphasizing the importance of original and authoritative content. The detailed systems and methods outlined suggest a sophisticated approach to improving search result quality and user trust in search engines like Google.