Website duration performance based on category durations
Topics: Document Classification, E-E-A-T, Navneet Panda, Ranking, User Signals
The Google patent describes methods and systems for determining duration performance scores for websites based on user visit durations and website categories. The process involves obtaining duration measurements of user visits to website resources, categorizing websites, calculating category-specific duration scores, and using those to determine an overall duration performance score for each website. These scores can be used to improve search result rankings and other search operations.