The most important ranking methods for modern search engines

Modern search engines can rank search results in different ways. Vector Ranking, BM25, and Semantic read more

How to become a really good SEO

I’ve been doing SEO for 15+ years now and it’s been a long road of read more

Helpful content: What Google really evaluates?

Since the first Helpful Content Update in 2022, the SEO world has been thinking about read more

Interesting Google patents & research papers for search and SEO in 2024

In this article I would like to contribute to archiving well-founded knowledge from Google patents read more

Information gain score: How it is calculated? Which factors are crucial?

Information gain is one of the most exciting ranking factors for modern search engines and read more

Google API Leak: Ranking factors and systems

If you delve a little deeper into the Google API leak from 2024, you will read more

What is BM25?

BM25 is a popular ranking function used in information retrieval systems to estimate the relevance read more

LLMO: How do you optimize for the answers of generative AI systems?

As more and more people prefer to ask ChatGPT rather than Google when searching for read more

What is the Google Knowledge Vault? How it works?

The Google Knowledge Vault was a project by Google that aimed to create an extensive read more

The dimensions of the Google ranking

The ranking factors at Google have become more and more multidimensional and diverse over the read more